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Thursday, April 15, 2010

Everfresh 'Tea Ladies'




The Everfresh spot combines a unique sense of humour indigenous to South Africa, with a quirky, fun perspective on politics, which is awesomely executed with great direction and a talented cast at the backbone.

However South African, the spot can be enjoyed on a universal level, thanks to the comedic genius of director Danny J Boyle.
Agency Network BBDO tied this together nicely with a supple script that can be enjoyed no matter where you come from.

Click here to watch

Soul City 'Phuza Wize'


Phuza Wize is an awareness initiative aimed at responsible drinking,
and then some.

Created by up and coming director RAPS, together with producer Yoli Mes, and agency June15, a definite urban vibe is collected throughout and the piece captures a realistic scenario that is sure to speak right to the audience on a fresh, dynamic level.

The spot not only talks about responsible drinking, but about being cool in modern times and drawing the line on a youthful platform.



Click here to watch

Wednesday, February 10, 2010

Don't be an ideas killer

One White Light

Sweet Spot Content connects with friends Steve and Gary to contribute to this amazing concept. Whilst in Canada recently Miles filmed Steve at work and also shot “Tattoos under Onewhitelight”.

Award-winning commercial film director and cinematographer Steve Gordon and legendary ad art director, designer and painter G. Holme, have combined with digital wunderkind Adam Smith host an unofficial NuitBlancheX exhibit entitled “onewhitelight"


Onewhitelight is currently raising money for the Haiti disaster and has raised over $2000 for relief.


2010 Census Campaign- The Biggest Ad Campaign in US History!

As production gears up for the 2010 Census advertising campaign, DraftFCB has selected only eight directors to create the biggest ad campaign in American History. The directors who have been hired are Miles Goodall, Roman Coppola, Twin, Sergio Piera, Shilo, Joe Pytka, Christine Jeffs and Fredrik Callinggard.

Census “Forward” created by Sweet Spot Content’s director Miles Goodall was recently featured on M
SNBC as well as the Washington Post. With its distinctive style “Forward” is described as “moving poster art”.

“Miles doesn’t just come up with brilliant ideas he brings them to life.”- Lorraine McNeill-Popper, PLUM Agency NY.


The Census Campaign is a $133 million national advertising campaign, and will target 800 cities in America. It launches on the 17th of January 2010.



Welcome 2010